Building Your Referral Network

It's Like Having a Machine that Perpetually Drives Quality Leads

LIVE WORKSHOP. See registration details below.

A healthy referral network can be a marketing workhorse for you. It can be a lead driving machine that is a perpetual source of new business, but it won’t fall in your lap. It must be developed and cultivated. 

A referral network is your sphere of individuals, organizations, and companies that refer business to you. 

This course will inspire you with great ideas for creating and cultivating your referral network. Even if you already have an active referral network, this workshop will address creative ways to grow it and leverage it exponentially. 

This course includes great resources and ongoing support. As with all of the courses in the Essential Marketing series, students will be subscribed to the Essential Marketing Community to discuss issues, questions, ideas, and more with instructors and fellow students.


SEE REGISTRATION DETAILS BELOW

Building your referral network

What This Workshop Will Cover

In this live workshop, presented by Deborah Nelson, you will spend about two hours deep diving into why it is so important to not neglect this very important aspect of essential marketing as well as ways to maximize results.

  • The types of companies and individuals that will likely be a good source of referral business, even touching on many not so obvious ones that will really pay off.

  • How and why you need to demonstrate to referral sources that you are a safe bet and that it will reflect well on them to refer you.

  • The important role your website plays and what it needs to include.

  • What resources and collateral material should you have for your prospective referrers?

  • What kinds of material should you provide to those that refer you for them to give to people they are referring.

  • Clever ways to gain presence in your referral source's business and piggy-back on their marketing efforts to get yourself promoted.

  • Getting leads from lead generating sources.

A Community of Support

Stay connected

Each of the courses in this series includes valuable resources plus ongoing support through the private Essential Marketing Community, where you can discuss relevant topics, ask questions, present challenges, and share ideas with your instructors and peers.

REGISTRATION DETAILS

Building Your Referral Network LIVE WORKSHOP

TO REGISTER

Call (407) 567-7680 (or live chat with us) to register.  Once you are registered you will get a welcome email with your student dashboard login and instructions and the link to log onto the live workshop via your computer or smart phone.

We do try to keep class size very small. Therefore, we will limit how many can register for any day. We will be recording the workshops to make them available on-demand. 

You can log into your student dashboard to download course resources, and take the course review quiz or print your certificate of completion. 

Once you are registered to any of the workshops in this series you will have access to the Essential Marketing Community. You can find your communities on your student dashboard below courses you are registered for.

Ongoing Support

We've got your back!

Throughout the lessons, students can post lesson specific questions through the lesson discussion panel and instructors will provide feedback. Students will also have access to on-going support through the Community of Practice (CoP) Discussion Group. Many other valuable support resources are available as well.

Got questions or having issues? We're here to help. Chat with us, give us a call at (407) 567-7680, or send us a message.